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VELINA JEWELRY
Bradnding for my jewelry company, VELINA. The identity package includes logo, website, business cards, and thank you postcards. -
VELINA FW14 LOOKBOOK
Designed, photographed & created VELINA Jewelry Fall/Winter '14 Lookbook photo booklets - perfect bound, CMYK.- bookletcover
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GRAPHIC TEES
Graphic Tee design concepts for the Sincerely, Jules brand aesthetic. -
VELINA SS14 LOOKBOOK
Designed, photographed & created VELINA Jewelry Summer '14 Lookbook photo booklets - 6 x 7.5", perfect bound, CMYK. -
STIR COFFEE CAMPAIGN
Bradnding and advertising campaign for STIR, a coffee company that gives back to coffee farmers.. The main projects include logo, packaging, magazine advertisements, in-store ad sign, and a banner ad. -
NASHVILLE FASHION WEEK
Nashville Fashion Week poster for SOCA Clothing -
SOCA MAILER
Created 25,000 postcard mailers for SOCA Clothing -
SOCA SIGNAGE
Signage designed for SOCA Clothing -
TYPE SPECIMEN
A contrasted geometric serif font I created. -
BARE MINERALS AD
Project: To design a 8.5x11 print ad for Bare Minerals. -
HOT SAUCE PACKAGING
Package design for a hot sauce product. My concept was to convey the hot sauce as TNT dynamite. I chose cork topped bottles elude to the cylindrical shape of TNT, and implemented a “fuse” string to the cork. I then created a 4-pack carrier to resemble a box of dynamite. My hope was to create a fun product that would not look like anything else on the shelf. The tag line - “it’s the BOMB." -
DAVID CARSON EXHIBITION
Project: Design a poster for a David Carson exhibition. -
TOY MAGAZINE
Project: To design a fashion/art/culture magazine through the means of toys. Also created an iPad version. -
LEMONAID LOCKS
Design for a hair-lightening product. My concept was to keep it feeling light and airy, while playing with the idea of lemonade and lemon aiding the hair as a natural lightening substance. I pulled inspiration from bright summer days, surf, sand, and being sun-kissed.